Marketing Automation Specialist

Job Summary

Marketing Automation Specialist is a remote, 1-year contract position focused on executing complex marketing campaigns using Salesforce Marketing Cloud, requiring expertise in SQL and a commitment to quality control.

Key Responsibilities

• Architect data-heavy audiences and manage suppression rules using SQL within Salesforce Marketing Cloud
• Build, test, and deploy personalized marketing journeys across multiple channels including Email, SMS, and Direct Mail
• Lead quality assurance processes and monitor campaign performance to ensure error-free implementation

Required Qualifications

• Minimum of 5 years of hands-on experience with Salesforce Marketing Cloud
• Advanced proficiency in SQL for audience creation and data manipulation
• Strong skills in HTML/CSS for email troubleshooting and MS Excel for data organization
• Bachelor's Degree is required
• Salesforce Marketing Cloud Email Specialist Certification is highly preferred