Marketing Automation Specialist

Job Summary

Supporting marketing systems and campaign execution, the part-time Marketing Automation Specialist will manage HubSpot and Salesforce workflows, perform quality assurance, and prepare reports while working remotely on a freelance basis.

Key Responsibilities

• Support and maintain HubSpot and Salesforce marketing automation workflows, lists, forms, landing pages, and email programs
• Perform quality assurance on automations, routing, segmentation, and campaign setup prior to launch
• Build and execute campaigns, including email sends, nurture programs, and event follow-up

Required Qualifications

• Proven experience in marketing operations, marketing automation, or campaign operations
• Hands-on expertise with HubSpot; Salesforce experience is a strong plus
• Strong execution skills with the ability to manage details and meet deadlines
• Analytical and process-minded with a keen eye for quality and consistency
• Experience with reporting, dashboards, and operational documentation is strongly preferred