Marketing Campaign Analyst

Job Summary

A company is looking for a Marketing Campaign Analyst to support advanced marketing initiatives through data analysis and campaign strategy.

Key Responsibilities

• Support the planning, execution, and analysis of marketing campaigns
• Analyze large structured and unstructured data sets to optimize campaign effectiveness and ROI
• Collaborate with teams to translate campaign goals into actionable data strategies

Required Qualifications

• Bachelor's degree in Marketing, Data Science, Business, or a related field
• 3+ years of experience in marketing campaign management or a closely related area
• Experience analyzing large-scale structured and unstructured datasets
• Proficiency in tools/platforms like Adobe, Salesforce, and advanced Excel
• Working knowledge of SQL and Python is preferred