Marketing Communication Strategist

Job Summary

To support the university's mission and growth goals, the full-time Segment Marketing Communication Strategist will develop and execute communication strategies targeting various audience segments, managing projects and enhancing customer engagement in a remote work environment.

Key responsibilities

• Collaborate on segment marketing communication workflows and manage project resolutions across various channels
• Analyze communication efforts and recommend improvements while monitoring marketing communication activities and results
• Support cross-functional teams in promoting on-campus recruitment events and maintaining marketing technology adoption

Required qualifications

• 3+ years of enrollment management experience or 2+ years managing email campaigns for enrollment goals
• 2+ years of CRM experience, preferably with Salesforce
• Bachelor's Degree or equivalent experience in lieu of a degree
• Experience in understanding dependencies across complex systems
• Proficiency in communicating complex ideas to business stakeholders