Job Summary
We are hiring an experienced Marketing Content Writer to create and publish digital content that will be used to engage multiple (4-6) target customer segments. The content writer will handle the ideation and creation of compelling content and product/service descriptions. They will be responsible for adding value by actively engaging customers and maintaining a cohesive and attractive brand voice.
At Smarter with Achieve, we continuously hunt for ways to serve our customers better than we did yesterday, and every day. As a member of this growing team, the Marketing Content Writer will contribute to achieving our ultimate marketing outcomes.
100% Work from home/Telecommute
To be considered for a job at Achieve Test Prep you MUST apply at our company website.
Responsibilities
Authority level content
-Conduct research for specific umbrella discussion topics.
-Identify compelling insights within each umbrella.
-Connect the insights to relevant keywords that will drive SEO.
Multi-format content
-Establish a unique blogging style for each line of business (3 in total).
-Determine how eBooks can play a role in accelerating the education of leads.
-Create landing page content to drive conversion behaviors
-Manage the social media tone of voice for across channels
-Facebook, LinkedIn, Instagram, Google, BBB, Affiliates
-Respond to daily postings on each channel where auto-response is not suitable.
-Develop related content for multiple platforms, such as websites, email marketing, product descriptions, videos.
-Collaborate with the digital marketing team on how best to design and share the various forms of content.
Activity cadence management
-Own the creation and management of an editorial calendar.
-Refine and refresh website keywords to align with targeted SEO.
-Organize writing schedules to complete drafts of content or finished projects within deadlines.
-Monitor and analyze the performance of key performance indicators (KPIs) to offer suggestions for improvement.
-Use search engine optimization (SEO) strategies in writing to maximize the online visibility of our websites in search results.
Qualifications
-Proven record of excellent writing demonstrated in a professional portfolio.
-An impeccable grasp of the English language, including idioms and current trends in slang and expressions.
-Ability to work independently with little or no daily supervision.
-Ability to write using different tones of voice.
-Ability to work on multiple projects with different objectives simultaneously.
-Good time management skills, including prioritizing, scheduling, and adapting as necessary.
-Proficiency with computers, especially writing programs, such as Google Docs and Microsoft Word, Excel, Outlook, and PowerPoint
-Familiarity and comfort working with Facebook business manager, Hootsuite type solutions, and Active Campaign email marketing are a plus.
To be considered for this position you MUST apply for the job directly through the Achieve website (3rd party applications will not be accepted) AND answer all pre-screener questions. Failure to comply with both will result in immediate rejection.
Benefits
Why Work for Smarter with Achieve?
Smarter with Achieve helps working college students assess their ability to earn college credits using the credit-by-exam process. For those who are not exam-ready, Smarter with Achieve provides online exam prep courses and 1:1 tutoring, facilitated by seasoned instructors, to increase students' likelihood of earning college credits via credit-by-exam.
Our purpose is to increase the number of working college students that graduate and do so in a way that protects students' financial health.
Employee engagement and development is one of the keys to our success at Smarter with Achieve! We believe our employees empower our company and are the reason for our success. Embracing a work-from-home model for the entire company, all employees enjoy a better work-life balance through flexible work schedules. We offer on-the-job training and career advancement opportunities. Does Smarter with Achieve sound like the place for you? Apply today.
To learn more about us visit our website.
