Marketing Data Analyst

Job Summary

A company is looking for a Marketing Data Analyst to measure and analyze the performance of marketing initiatives.

Key Responsibilities

• Track, analyze, and report on marketing performance metrics, including CAC and churn rates
• Identify trends and provide actionable insights to improve campaign efficiency
• Collaborate with the Data and Analytics team to ensure data integrity and maintain reporting dashboards

Required Qualifications

• 2-4 years of experience in data analysis within a marketing or product growth function
• Strong proficiency in SQL for querying databases
• Experience with data visualization tools (e.g., Tableau, PowerBI)
• Advanced Excel/Google Sheets skills
• Familiarity with web analytics and product analytics tools