Marketing Data Analyst

Job Summary

To support content performance tracking and social channel optimization initiatives, the remote Marketing Data Analyst will analyze social media data, construct dashboards, and provide insights to enhance marketing strategies on a contract basis.

Key responsibilities:

• Manage and update reports focused on major product release timelines
• Develop and sustain complex Boolean queries related to social media content
• Create and maintain interactive dashboards to visualize social data

Required qualifications:

• Over 3 years of experience in media planning, social media, or digital marketing analytics
• Proven project management skills in fast-paced environments
• Strong knowledge of social media platforms and analytics tools like Sprinklr
• Experience creating dashboards with visualization software such as Tableau, Power BI, or Looker
• Proficiency with Microsoft and Google productivity tools, with additional knowledge of SQL preferred