Marketing Data Analyst

Job Summary

To support data-driven marketing campaigns, the remote contract Marketing Data Analyst will manage data structures, execute ETL integrations, and collaborate with cross-functional teams to optimize marketing strategies and track campaign performance.

Key responsibilities:

• Utilize expertise in Salesforce data objects and relationships to enhance marketing campaign effectiveness
• Clean and standardize data using scripts and text-based tools to ensure data integrity
• Analyze and present data using advanced Excel techniques and enforce data governance standards

Required qualifications:

• Bachelor's degree or equivalent work experience
• Six or more years of experience in marketing and marketing strategy
• Strong SQL skills and experience with data modeling and ETL processes
• Proficiency in Salesforce Marketing Cloud and marketing automation platforms
• Demonstrated ability to deliver results and support campaign data throughout its lifecycle