Marketing Director

Job Summary

A company is looking for a Marketing Director, Government Solutions.

Key Responsibilities

• Plan and execute multi-channel demand generation campaigns, including digital ads, email marketing, and social media
• Track campaign performance and optimize for maximum ROI using tools like Google Analytics and HubSpot
• Collaborate with sales teams to convert leads into valuable opportunities and develop content for lead nurturing

Required Qualifications

• 2-5 years of marketing experience focused on demand generation
• Proven ability to run campaigns and deliver measurable results
• Experience with Google Analytics, LinkedIn and Meta ad platforms, HubSpot, and Salesforce
• Understanding of B2G sales cycles and strategies is preferred
• Collaborative team player with a passion for continuous improvement