Marketing Director

Job Summary

Marketing Director, a full-time role in a remote setting, is responsible for building and leading the marketing function, shaping brand strategy, demand generation, and overall pipeline growth in a fast-paced fintech startup.

Key Responsibilities

• Develop and execute brand positioning and messaging strategy
• Lead demand generation initiatives and go-to-market strategy
• Oversee marketing operations, reporting, and KPI ownership

Required Qualifications

• 7+ years of B2B marketing experience with leadership in demand generation and GTM strategy
• Experience in building marketing functions in startup or high-growth environments
• Strong background in fintech, payments, SaaS, ecommerce, or financial services
• Proven track record of driving measurable pipeline growth and marketing ROI
• Experience marketing complex B2B products to relevant audiences