Marketing Director

Job Summary

Seeking a strategic and data-driven Director of Marketing to lead the comprehensive marketing strategy for the Tools portfolio, focusing on pipeline generation, revenue growth, and brand positioning in a full-time, remote capacity.

Key responsibilities

• Develop and execute marketing strategies aligned with corporate revenue objectives, driving pipeline creation and customer retention
• Architect integrated go-to-market strategies for new product launches and oversee demand generation programs across various channels
• Establish a data-driven operating model for marketing performance, optimizing lead qualification and conversion rates

Required qualifications

• 10+ years of progressive marketing leadership experience in B2B SaaS and hybrid environments
• Proven track record of owning revenue-impacting marketing strategies at the product line or business unit level
• Deep expertise in recurring revenue models and lifecycle marketing
• Strong analytical skills with experience presenting metrics to executive teams
• Bachelor's degree required; MBA preferred