Marketing Generalist

Job Summary

A company is looking for a Marketing Generalist to join their team in Chicago, Illinois.

Key Responsibilities

• Develop and execute creative digital marketing campaigns that align with business goals
• Design marketing materials using tools such as Adobe Creative Cloud, Illustrator, and InDesign
• Analyze marketing data to evaluate campaign performance and identify areas for improvement

Required Qualifications

• Minimum of 1 year of experience in marketing, focusing on digital strategies
• Proficiency in Adobe Creative Cloud, including Illustrator and InDesign
• Strong understanding of CRM systems and their role in marketing campaigns
• Familiarity with brand marketing, campaign planning, and social media management
• Knowledge of digital advertising, analytics, and data-driven marketing strategies