Marketing Lead

Job Summary

A company is looking for a Marketing Lead to drive growth and player communication for its flagship Roblox titles.

Key Responsibilities

• Own on-platform performance marketing and creative testing frameworks
• Analyze marketing performance data to identify trends and opportunities
• Oversee social presence and support creator content and community engagement

Required Qualifications

• 6+ years of experience in game marketing, growth marketing, or product marketing
• 2+ years of experience managing a team
• Experience marketing live-service or service-based games
• Strong experience with performance marketing and creative testing
• Demonstrated ability to use data to inform decisions and prioritize work