Marketing Lead, Content

Job Summary

To build a compelling brand narrative, the full-time remote Marketing Lead, Content will manage Sumble's editorial voice, strategic storytelling, and social media presence while producing diverse content formats and aligning closely with sales initiatives.

Key responsibilities

• Define and maintain Sumble's brand tone and editorial standards across all content channels
• Develop and evolve the strategic narrative that communicates the value of Sumble's offerings to target audiences
• Oversee the creation and management of long-form and short-form content, ensuring alignment with sales and marketing goals

Required qualifications

• 7+ years of B2B content experience, preferably in GTM tech or related fields
• Proven ability to define and implement a distinct brand voice
• Experience collaborating with sales teams to create content that drives deals
• Strong data analysis skills to extract insights from datasets for content creation
• Demonstrated experience in using AI tools effectively in content production workflows