Marketing Manager

Job Summary

A company is looking for a Marketing Manager to drive the growth of its health-tech products and services.

Key Responsibilities

• Execute marketing strategies to enhance brand awareness and household penetration for Kardia devices and services
• Analyze consumer demographics and market trends to inform brand positioning and identify growth opportunities
• Collaborate with internal teams and external agencies to develop creative assets and manage marketing budgets efficiently

Required Qualifications

• 5-7 years of experience in marketing or brand management, preferably in Consumer Packaged Goods or Health-Tech
• Proven ability to leverage data for decision-making and ROI analysis
• Experience managing agency partners and leading cross-functional projects
• Bachelor's Degree (BA/BS) in Marketing, Business, or a related field
• Solid understanding of budget management and promotional pricing