Marketing Manager

Job Summary

A company is looking for a Marketing Manager, Customer Engagement.

Key Responsibilities

• Drive patient marketing strategy and execution to enhance enrollment, activation, and retention
• Collaborate with cross-functional teams to create scalable engagement strategies and co-marketing campaigns
• Define success metrics and report on marketing initiatives, refining tactics based on data and feedback

Required Qualifications

• 3-5 years of experience in multi-channel marketing campaigns within HealthTech or healthcare SaaS
• Strong analytical skills for data-driven decision-making and campaign optimization
• Ability to simplify complex concepts into patient-friendly messaging
• Experience in managing stakeholders and working cross-functionally
• Comfortable operating in ambiguous environments and building processes from scratch