Marketing Manager

Job Summary

To support a growing B2B marketing initiative, the full-time Marketing Manager will execute email marketing strategies, manage event sponsorships, and oversee lead acquisition programs while working remotely.

Key responsibilities

• Execute email marketing campaigns and audience engagement initiatives
• Draft and update various marketing content, including guides and promotional materials
• Support event sponsorships and lead acquisition programs through campaign execution and follow-up workflows

Required qualifications

• 3-7 years of experience in B2B marketing with a focus on email and content marketing
• Hands-on experience with CRM and marketing automation platforms like Salesforce and ActiveCampaign
• Proven ability to manage multiple projects and deliver accurate work in a fast-paced environment
• Experience analyzing campaign results and recommending optimizations based on performance metrics
• Background in B2B technology, SaaS, media, or demand generation is preferred