Marketing Manager

Job Summary

To support a remote out-of-region team, the contract Marketing Manager will lead strategic marketing initiatives in a dynamic healthcare environment, focusing on campaign activities, market research, and performance analysis over a temporary period of 10 to 26 weeks.

Key responsibilities

• Lead and coordinate marketing, advertising, and campaign activities aligned with business goals
• Conduct market research to identify key customer and market needs
• Develop and execute marketing plans for both new and existing products and services, incorporating digital platforms

Required qualifications

• Minimum of 5 years of experience in marketing, with proven expertise in strategy and budget management
• Strong project management skills, capable of handling cross-functional projects from conception to launch
• Expertise in digital marketing channels and familiarity with marketing technology tools
• Bachelor's degree in Business Administration or a related field
• Experience in system-wide health system marketing and demand generation is highly preferred