Marketing Manager

Job Summary

To drive pipeline growth for a global payroll and HCM platform, the remote Marketing Manager will execute lead generation, digital marketing, social media, SEO, content marketing, and campaign initiatives while collaborating closely with Sales and Leadership in a fast-paced SaaS environment.

Key responsibilities

• Execute marketing campaigns to drive qualified leads and support sales pipeline growth
• Own social media strategy and manage content marketing initiatives across various channels
• Utilize HubSpot and other marketing tools for campaign execution, tracking, and reporting on performance metrics

Required qualifications

• 4-7+ years of experience in Marketing, Lead Generation, Social Media, or Digital Marketing
• Experience in B2B SaaS is strongly preferred
• Strong understanding of digital marketing, lead generation, and campaign execution
• Familiarity with HubSpot or similar CRM/marketing automation tools
• Experience with SEO tools and website analytics, such as Google Analytics