Marketing Manager

Job Summary

Seeking a full-time Marketing Manager, the ideal candidate will leverage their expertise in D2C marketing to develop and execute data-driven marketing plans that enhance business objectives through personalized direct mail, email, and digital channels.

Key responsibilities:

• Identify growth opportunities by monitoring marketplace trends and utilizing research and data insights to shape marketing strategies
• Collaborate with internal and external partners to align marketing goals, timelines, and budgets while supporting integrated acquisition and retention growth plans
• Develop comprehensive marketing briefs and assess performance results to present actionable insights to stakeholders

Required qualifications:

• Bachelor's degree preferred with 5-10 years of experience in B2C/direct marketing strategies
• Proven ability to analyze research and data to identify trends and translate insights into actionable strategies
• Experience in writing strong marketing briefs and collaborating across teams to ensure alignment with strategic goals
• Demonstrated success in driving acquisition and retention outcomes through effective lifecycle marketing approaches
• Strong organizational skills and the ability to manage multiple projects while meeting measurable KPIs