Marketing Manager, Audience Partnerships

Job Summary

A company is looking for a Marketing Manager, Audience Partnerships.

Key Responsibilities

• Identify niche professional and career-oriented audiences relevant to university programs
• Develop partnerships that provide access to targeted audiences through sponsorships and collaborative campaigns
• Lead execution of campaigns across partner channels and measure their performance

Required Qualifications

• 5+ years of experience in marketing, partnership marketing, or audience development
• Demonstrated experience identifying niche audiences and building marketing partnerships
• Experience negotiating sponsorships or partnership agreements
• Strong research and evaluation skills to assess audience quality
• Preferred experience with newsletters, podcasts, or professional associations