Marketing Manager B2B Demand Generation

Job Summary

A company is looking for a B2B Demand Generation Marketing Manager.

Key Responsibilities:

• Drive lead generation and nurturing initiatives through email marketing, social media strategy, content creation, digital advertising, and working with affiliate partners
• Create and implement content marketing strategies for various channels including email, print, website, and social media
• Utilize marketing automation processes and tools, such as Hubspot and Salesforce, to develop targeted marketing campaigns and track leads

Required Qualifications:

• Degree in Marketing or relevant field
• 4+ years of hands-on marketing experience with proven results
• Excellent understanding of B2B marketing and the sales funnel
• Knowledge of industry trends and competitor messaging
• Ability to remotely create and manage marketing strategies