Marketing Operations Lead

Job Summary

A company is looking for a Marketing Operations Lead (Campaign Operations).

Key Responsibilities

• Lead the end-to-end execution of marketing programs, ensuring timely delivery across channels
• Ensure proper UTM tracking and enforce Salesforce campaign governance for consistent reporting
• Develop and enforce quality assurance standards to ensure campaign accuracy

Required Qualifications

• 3-5+ years of Marketing Operations experience
• Expertise in Marketo and Salesforce
• Experience with event tooling and landing page systems
• Detail-oriented with a focus on managing complex processes
• Ability to analyze data for storytelling and prioritization of initiatives