Marketing Operations Lead

Job Summary

A company is looking for a Marketing Operations Lead.

Key Responsibilities

• Own and manage the marketing technology stack, ensuring system integration and reliability
• Operationalize go-to-market motions by enabling campaigns and managing lead routing and nurture workflows
• Establish data governance standards and collaborate with RevOps for seamless data management and performance measurement

Required Qualifications

• 3+ years of experience in Marketing Operations, Sales Operations, or a GTM Engineering role
• Hands-on experience as an administrator of HubSpot (Marketing and/or Sales Hub)
• Proven ability to integrate SaaS platforms using APIs and automation tools
• Strong understanding of GTM fundamentals and proficiency in data manipulation using SQL or advanced spreadsheet functions
• Experience with CMS platforms like Webflow, particularly in connecting forms and tracking code