Marketing Operations Manager

Job Summary

Building a marketing measurement and operations function from the ground up, the full-time remote Marketing Operations & Analytics Manager will architect the martech stack, develop attribution models, and create reporting infrastructure to connect marketing activities to revenue and ROI.

Key Responsibilities

• Architect and evolve the martech stack, including tool selection, implementation, and optimization
• Instrument campaigns and develop attribution models that link marketing activities to pipeline and revenue
• Build and maintain comprehensive reporting to enable data-driven investment decisions across Marketing and leadership

Required Qualifications

• 4-7 years of experience in marketing operations, marketing analytics, or related fields, with hands-on ownership of reporting and campaign infrastructure
• Hands-on experience with Salesforce and marketing automation platforms such as Marketo, HubSpot, or Pardot
• Demonstrated experience in multi-touch attribution, funnel measurement, and lead-to-revenue processes
• Proven ability to build in ambiguous environments, taking ownership from strategy through implementation
• Strong cross-functional communication skills to translate go-to-market questions into actionable metrics and recommendations