Marketing Operations Specialist

Job Summary

A company is looking for a Marketing Operations Specialist to support the execution of marketing campaigns across GTM systems and tools.

Key Responsibilities

• Support the development, testing, and enablement of ongoing and new marketing campaigns and workflows
• Build, execute, and QA marketing campaigns within the marketing automation platform using established templates and standards
• Oversee tasks related to lead flow, including automation, workflows, and routing rules

Required Qualifications

• 2-5 years in marketing operations, campaign operations, or a similar role
• B2B SaaS experience required
• Hands-on experience building campaigns in a marketing automation platform (e.g., Marketo, HubSpot)
• Exposure to customer engagement platforms (e.g., Braze, Pendo)
• Four-year college degree or equivalent experience