Marketing Operations Specialist

Job Summary

A company is looking for a Marketing Operations Specialist to manage and optimize their marketing processes and systems.

Key Responsibilities

• Administer and optimize HubSpot Marketing Hub and its integration with Salesforce CRM
• Maintain database integrity and conduct channel field analysis and compliance
• Develop and maintain dashboards and reports to measure marketing performance and ROI

Required Qualifications

• 2-4 years of experience in marketing operations, demand generation, or revenue operations
• Hands-on experience with HubSpot and Salesforce CRM
• Strong understanding of lead lifecycle management and campaign attribution
• Proficiency in Excel or Google Sheets; familiarity with BI tools is a plus
• Experience with workflow automation tools and database management preferred