Marketing Operations Specialist

Job Summary

A company is looking for a Marketing Operations Specialist - HR Solutions.

Key Responsibilities

• Execute and optimize marketing campaigns across various platforms, including audience segmentation and workflow automation
• Manage data accuracy and lead flow by handling list imports, campaign setup, and system integrations
• Monitor campaign performance and support lead generation efforts through targeted offers and automation strategies

Required Qualifications

• 2-3 years of digital/marketing operations experience, preferably in B2B
• Familiarity with Salesforce and HubSpot, with the ability to report on digital channel performance
• Experience managing multiple projects and tasks using Asana
• Ability to work collaboratively within a tight-knit team
• Solution-oriented mindset to address operational challenges