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Marketing Pricing Analyst
Job Summary
A company is looking for a Marketing Pricing Analyst, responsible for shaping pricing strategies and optimizing marketing performance.
Key Responsibilities
- Conduct detailed pricing analysis across various channels to evaluate customer response and profitability
- Build and maintain automated dashboards and reporting tools for tracking pricing performance in marketing campaigns
- Collaborate with cross-functional teams to align pricing decisions with customer value and business goals
Required Qualifications
- Bachelor's degree in Data Science, Marketing Analytics, or a related field
- 2-5 years of experience in marketing analytics or pricing analytics within financial services or digital marketing
- Strong proficiency in SQL and one or more scripting languages (e.g., Python, R)
- Experience with data visualization tools such as Tableau or Power BI
- Understanding of pricing strategy, A/B testing methodologies, and ROI measurement
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COMPLETE JOB DESCRIPTION
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