Marketing Product Manager

Job Summary

A company is looking for a Marketing Business Product Manager to lead Go-to-Market and CRM transformation efforts.

Key Responsibilities

• Collaborate with stakeholders to define and document future-state processes for GTM and CRM efforts
• Develop and deliver structured process documentation catering to both technical and business requirements
• Support and contribute to CRM implementation, including requirement gathering, testing, and adoption

Required Qualifications

• Proven experience in leading CRM implementation or transformation projects
• Strong background in defining marketing use cases and documenting complex business processes
• Previous experience with CRM systems, preferably Microsoft Dynamics
• Experience with marketing automation platforms and third-party integrations
• Profound experience in Marketing GTM and CRM operations, preferably in the tech industry