Marketing Specialist

Job Summary

A company is looking for a Marketing Specialist to support brand growth and user engagement through multi-channel campaigns.

Key Responsibilities

• Support planning and execution of multi-channel marketing campaigns for brand awareness and user retention
• Create engaging content for various platforms including blogs, social media, and email campaigns
• Monitor and analyze campaign performance metrics to inform strategy and improve ROI

Required Qualifications

• 5+ years of professional marketing experience in digital, content, social media, and/or PR
• Proficiency with marketing tools such as email platforms, CRMs, and content management systems
• Strong experience using analytics tools to track performance and optimize campaigns
• Ability to write and edit compelling content for diverse marketing channels
• Experience working cross-functionally with internal teams and external vendors