Marketing Specialist

Job Summary

A company is looking for a Marketing Specialist (Remote).

Key Responsibilities

• Own the development and execution of integrated B2B demand generation campaigns across multiple channels
• Manage the content funnel for the B2B market, including writing impactful blog posts and creating collateral like case studies and whitepapers
• Plan, execute, and measure online and offline events to generate high-quality leads and increase brand presence

Required Qualifications

• Native in Korean with business-level English proficiency
• 5+ years of marketing experience, with a focus on lead/demand generation and at least 2 years in B2B marketing
• Deep understanding of the Korean B2B landscape and key industry verticals
• Proven ability to create compelling B2B content, including blog posts and case studies
• Experience in planning and executing successful online and offline B2B events