Marketing Specialist

Job Summary

Supporting retail marketing initiatives, the full-time Marketing Specialist will manage co-op programs, develop marketing collateral and social media strategies, and provide operational support while working in a hybrid environment based in Columbia, MO.

Key responsibilities

• Lead co-op program activities, including collateral creation, performance measurement, and communication with OEMs
• Develop and enhance marketing materials for retail offerings, incorporating customer and sales feedback
• Design and execute social media strategies for multiple dealership accounts, monitoring performance for optimal engagement

Required qualifications

• Bachelor's degree in marketing or a related field
• At least 1 year of professional experience in marketing
• Experience with marketing platforms, social media management, and inventory systems
• Strong organizational and multitasking skills
• Ability to work cross-functionally in a dynamic environment