Marketing Specialist

Job Summary

Supporting the Marketing Director in executing demand generation programs, the full-time remote Marketing Specialist will coordinate multi-channel campaigns, manage project timelines, and collaborate with cross-functional teams to enhance customer engagement and product communication.

Key Responsibilities

• Manage the planning, execution, and optimization of integrated demand generation campaigns across various channels
• Collaborate with Product Marketing to develop go-to-market plans and ensure clear communication of product innovations
• Support the creation and distribution of campaign content, including emails, social media posts, and customer engagement materials

Required Qualifications

• Bachelor's degree in Marketing, Business, Communications, or a related field, or equivalent practical experience
• 2+ years of experience in B2B marketing, SaaS marketing, or demand generation
• Experience coordinating multi-channel marketing campaigns and managing multiple deadlines
• Strong project management and organizational skills
• Working knowledge of email marketing, digital advertising, and campaign analytics