Marketing Strategist

Job Summary

A company is looking for a Marketing Strategist to create and implement integrated marketing campaigns that drive membership growth.

Key Responsibilities

• Create and execute annual integrated marketing plans for various products and campaigns
• Analyze and report on the effectiveness of marketing campaigns to guide future initiatives
• Manage project budgets and coordinate vendor invoices

Required Qualifications

• Bachelor's degree in marketing or a related field with a minimum of two years of relevant work experience
• Experience with direct marketing, digital, or lead generation marketing
• Ability to implement consumer marketing strategies and track ROI
• Proven experience managing multiple projects within tight deadlines
• Knowledge or experience within the health insurance industry is preferred