Marketing Strategist

Job Summary

To support a growing marketing agency, the full-time Marketing Strategist will drive the development and execution of marketing campaigns across various channels, utilizing data-driven insights to optimize performance while working remotely.

Key responsibilities

• Develop and implement demand-generation and brand-awareness campaigns to attract new qualified leads
• Design and execute omnichannel campaigns, managing the marketing content calendar for timely execution across teams
• Utilize reporting tools to monitor, analyze, and optimize the effectiveness of marketing campaigns based on data-driven insights

Required qualifications

• Experience developing and implementing growth marketing strategies for a high-growth B2B agency or brand
• 3+ years' experience in marketing or demand-focused roles
• Comfortable with reporting and a bias for a data-driven approach
• Ability to identify trends, insights, and opportunities for growth
• Experience utilizing marketing tools like Hubspot, Google Analytics, and SEMrush/Ahrefs