Marketing Strategy Lead

Job Summary

To enhance patient engagement and marketing initiatives, the full-time Marketing Strategy Lead will develop and implement strategies for clinical research, focusing on improving patient experiences and outreach in a fully remote environment.

Key Responsibilities

• Develop and execute comprehensive marketing strategies to promote clinical research participation
• Analyze patient feedback and data to refine marketing approaches and enhance patient experience
• Collaborate with cross-functional teams to ensure alignment of marketing efforts with clinical goals

Required Qualifications

• Bachelor's degree in Marketing, Communications, or a related field
• Experience in marketing strategy development, preferably in a healthcare or clinical research setting
• Proven track record of enhancing patient engagement through innovative marketing techniques
• Strong analytical skills to assess and interpret patient data and feedback
• Familiarity with digital marketing tools and platforms relevant to healthcare