Marketing Technology Analyst

Job Summary

A company is looking for a Marketing Technology Product Analyst.

Key Responsibilities

• Design and deploy marketing technology resources to optimize automated marketing campaigns and analytics
• Conduct business process analysis to align marketing solutions with business initiatives
• Serve as a liaison across business groups to create documentation for business and system requirements

Required Qualifications

• Bachelor's degree in information technology, marketing, or a relevant field, or equivalent experience
• Five years of experience developing technical solutions
• Thorough understanding of marketing technology software or platforms (e.g., Salesforce, Google Analytics)
• Knowledge of project management methodologies
• Ability to manage multiple priorities and meet deadlines