Marketing Technology Consultant

Job Summary

A company is looking for a MarTech Consultant to audit and optimize its marketing technology ecosystem.

Key Responsibilities

• Conduct a comprehensive audit of the current martech stack and identify integration gaps
• Develop and execute a strategic roadmap for sunsetting Salesforce Marketing Cloud and enhancing HubSpot
• Lead the onboarding and pilot launch of Snappy Kraken, ensuring seamless integration with existing systems

Qualifications

• 5-7 years of Marketing Operations experience at a director level without direct reports
• Deep hands-on experience with campaign and workflow automation in HubSpot, Marketo, or Pardot
• Advanced proficiency in Salesforce, including report building and campaign management
• Strong Excel skills, including pivot tables and data manipulation
• Solid understanding of B2B sales processes and lead stages within a tech stack