Marketing Technology Specialist

Job Summary

To build technical solutions that enhance digital marketing efforts, the full-time remote Marketing Technology Specialist will design and maintain applications, automate workflows, and implement integrations across various platforms.

Key responsibilities

• Design, build, and maintain lightweight applications and utilities to improve agency operations and client marketing performance
• Create reusable automation and operational solutions that enhance efficiency across teams
• Collaborate with clients and internal teams to define integration requirements and resolve technical implementation issues

Required qualifications

• Hands-on experience with Google Analytics 4 (GA4) and Google Tag Manager (GTM)
• Proficiency in application development using JavaScript and Node.js, with experience in cloud-hosted applications
• Strong understanding of REST APIs, webhooks, and other integration methods
• Experience building reporting solutions using tools like Google Sheets and Looker Studio
• Familiarity with CRM platform integrations and lead management workflows