Marketing Writer

Job Summary

Experienced writing professionals will find a full-time remote Marketing Writer opportunity focused on developing audience-centered marketing messages, supporting product launches, and creating engaging collateral materials for diverse audiences in the higher education sector.

Key responsibilities

• Develop compelling marketing messages that drive action in support of services and products
• Support marketing aspects of new program and product launches, including sales and service enablement efforts
• Create collateral materials with narratives that engage and educate audiences, including colleges and students

Required qualifications

• 3-5 years of relevant experience in writing or marketing
• Bachelor's degree in communications, journalism, English, marketing, or a related field
• Experience creating targeted materials such as email campaigns and sales enablement resources
• Familiarity with email marketing platforms and digital publishing tools
• Ability to analyze engagement metrics and audience research to inform content creation