Massachusetts Growth Marketing Manager

Job Summary

Seeking a strategic and results-driven Growth Marketing Manager for a full-time remote position in Massachusetts, this role will manage digital marketing campaigns, enhance brand awareness, and strengthen referral partnerships within the behavioral health sector.

Key Responsibilities:

• Develop and manage digital marketing campaigns across various platforms, optimizing for performance and ROI
• Execute B2C and B2B marketing initiatives to engage clients and strengthen relationships with referral partners
• Analyze marketing data to identify trends and opportunities, supporting growth initiatives and strategic partnerships

Required Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field
• 4+ years of experience in growth marketing, digital performance marketing, or related roles
• Experience in healthcare or SaaS industries, with a preference for behavioral health or telehealth marketing
• Proven success in developing and executing B2C and B2B marketing strategies
• Knowledge of digital marketing tools, including Google Analytics, Google Ads, and SEO best practices