Massachusetts Growth Marketing Manager
Job Summary
Seeking a strategic and results-driven Growth Marketing Manager for behavioral health services, the full-time remote position will develop and manage digital marketing campaigns, enhance brand awareness, and drive client engagement while leading a marketing team.
Key Responsibilities:
- Develop and manage digital marketing campaigns across various platforms to optimize performance and ROI
- Create and execute marketing initiatives targeting prospective clients and referral partners to increase inquiries and admissions
- Analyze marketing data to identify trends and support business development efforts within the behavioral healthcare community
Required Qualifications:
- Bachelor's degree in Marketing, Communications, Business, or a related field
- 4+ years of experience in growth marketing or digital performance marketing, preferably in healthcare or SaaS
- Proven success in developing B2C and B2B marketing strategies
- Experience with Google Analytics, Google Ads, and marketing automation platforms
- Demonstrated ability to build referral networks and generate qualified leads
Complete Job Description
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