Massachusetts Growth Marketing Manager
Job Summary
Seeking a strategic and results-driven Growth Marketing Manager for a full-time remote position in Massachusetts, who will manage digital marketing campaigns, enhance brand awareness, and drive growth in both B2C and B2B marketing efforts within the behavioral health sector.
Key Responsibilities:
- Develop and manage digital marketing campaigns across various platforms to optimize performance and lead generation
- Execute marketing initiatives aimed at engaging prospective clients and strengthening relationships with referral partners
- Analyze marketing data to identify trends and opportunities for improvement, supporting overall organizational growth
Required Qualifications:
- Bachelor's degree in Marketing, Communications, Business, or a related field
- 4+ years of experience in growth marketing, digital performance marketing, or a related role
- Experience in healthcare/SaaS marketing, preferably in behavioral health or telehealth
- Demonstrated success in developing and executing both B2C and B2B marketing strategies
- Proficiency in Google Analytics, Google Ads, and marketing automation platforms
Complete Job Description
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