Massachusetts Growth Marketing Manager
Job Summary
Seeking a strategic and results-driven Growth Marketing Manager for Behavioral Health, this full-time remote position will manage digital marketing campaigns, enhance brand awareness, and strengthen referral partnerships to expand access to telehealth services in Massachusetts.
Key Responsibilities:
- Develop and manage digital marketing campaigns across various platforms, optimizing performance and lead generation
- Execute B2C and B2B marketing initiatives to engage clients and strengthen relationships with referral partners
- Analyze marketing data to identify trends and improve strategies for growth and visibility within the behavioral healthcare community
Required Qualifications:
- Bachelor's degree in Marketing, Communications, Business, or a related field
- 4+ years of experience in growth marketing, digital performance marketing, or related roles
- Experience in healthcare or SaaS marketing, preferably in behavioral health or telehealth
- Proven success in developing and executing both B2C and B2B marketing strategies
- Leadership experience in managing marketing teams and initiatives
Complete Job Description
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