Massachusetts Licensed Growth Marketing Manager
Job Summary
Seeking a strategic and results-driven Massachusetts Licensed Growth Marketing Manager, this full-time remote position will develop and manage digital marketing campaigns, enhance brand awareness, and strengthen referral partnerships to expand access to behavioral health services.
Key Responsibilities:
- Develop and manage digital marketing campaigns across various platforms, optimizing for performance and lead generation
- Create and execute B2C and B2B marketing initiatives to engage clients and referral partners, driving inquiries and admissions
- Analyze marketing data to identify trends and opportunities, supporting SEO and content marketing efforts to increase visibility
Required Qualifications:
- Bachelor's degree in Marketing, Communications, Business, or related field
- 4+ years of experience in growth marketing, digital performance marketing, or a related role
- Healthcare/SaaS experience, preferably in behavioral health or telehealth marketing
- Proven success in developing and executing both B2C and B2B marketing strategies
- Experience with Google Analytics, Google Ads, and marketing automation platforms
Complete Job Description
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