Massachusetts Licensed Growth Marketing Manager
Job Summary
To support a growing telehealth division, the full-time Massachusetts Licensed Growth Marketing Manager will develop and manage digital marketing campaigns, enhance brand awareness, and strengthen referral partnerships while working remotely.
Key Responsibilities:
- Develop and manage digital marketing campaigns across various platforms, optimizing performance and lead generation
- Execute B2C marketing initiatives to engage prospective clients and drive inquiries and admissions for behavioral health services
- Strengthen B2B marketing efforts to build relationships with referral partners and increase organizational visibility within the healthcare community
Required Qualifications:
- Bachelor's degree in Marketing, Communications, Business, or a related field
- 4+ years of experience in growth marketing or digital performance marketing, preferably in healthcare or SaaS
- Demonstrated success in developing and executing B2C and B2B marketing strategies
- Experience with Google Analytics, Google Ads, and CRM systems
- Proven ability to manage marketing teams and drive organizational growth initiatives
Complete Job Description
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