Massachusetts Licensed Growth Marketing Manager
Job Summary
To expand awareness and access to behavioral health services, the full-time Massachusetts Licensed Growth Marketing Manager will develop and manage digital marketing campaigns, analyze performance metrics, and lead a marketing team in a remote setting.
Key Responsibilities:
- Develop and manage digital marketing campaigns across various platforms, optimizing for performance and ROI
- Execute B2C and B2B marketing initiatives to engage clients and strengthen referral partnerships
- Analyze data to identify trends and opportunities for enhancing marketing strategies and organizational growth
Required Qualifications:
- Bachelor's degree in Marketing, Communications, Business, or a related field
- 4+ years of experience in growth marketing or digital performance marketing
- Healthcare/SaaS experience, particularly in behavioral health or telehealth marketing
- Proven success in developing and executing B2C and B2B marketing strategies
- Experience with Google Analytics, Google Ads, and marketing automation platforms
Complete Job Description
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