Media Buyer

Job Summary

A company is looking for a Media Buyer.

Key Responsibilities

• Create and manage ad campaigns on Meta/Facebook Ads targeting sports-related audiences
• Develop Custom Audiences and collaborate with the creative team on visual content for ads
• Continuously optimize and analyze campaign performance to meet KPIs

Required Qualifications

• Bachelor's degree or higher in a relevant field
• 1+ years of experience with Meta/Facebook Ads campaigns
• Strong understanding of audience segmentation and social media best practices
• Familiarity with Google Analytics for campaign performance analysis
• Passion for social media, especially in sports-related campaigns