Media Buyer

Job Summary

Working remotely or in a hybrid capacity, the Media Buyer will support campaign setup, quality assurance, and reporting across platforms like Meta, Google, and TikTok, contributing to the execution of paid media strategies in a fast-paced environment.

Key responsibilities:

• Support campaign setup, naming conventions, and quality assurance across various ad platforms
• Assist with day-to-day campaign management tasks and compile weekly performance reports
• Monitor pixel firing, UTM tracking, and conversion data, addressing discrepancies promptly

Required qualifications:

• 2+ years of hands-on experience in digital marketing, paid media, or a related role
• BA/BS in Marketing, Business, Communications, or equivalent experience
• Direct experience with Meta Ads Manager, Google Ads, or TikTok Ads
• Solid understanding of performance metrics such as CTR, CVR, ROAS, and CPA
• Familiarity with UTM parameters and pixel-based tracking